CFOs and Finance teams have the toughest job in Advertising. With inaccurate and late data, these leaders are forced to make decisions that affect the health of their agencies. They've survived for decades and with greater competitive pressures, they still find a way to survive. Kudos to the CFOs!
Starting 12/15/2017, new GAAP rules change the requirements for companies to recognize revenue. This includes having adequate documentation of the services performed. Faster timesheets will empower faster revenue recognition. Are you ready?
Creative Professionals have the toughest job in Advertising. Without knowing how or what they will deliver for a Client's job, they routinely commit to a deadline. Despite no formal process for being creative and that everyone at the agency is scrutinizing their work, they routinely deliver. Kudos to the Creatives!